54C-
Sophistication Index

Edwards & Patterson Law

Edwards & Patterson Law is a personal injury law firm based in McAlester, Oklahoma. Our dedicated team of attorneys and support staff are committed to fighting for the rights of our clients and helpin…

HQ Mcalester, OK#2 of 4 Attorneys 4 edwardspattersonlaw.com

Edwards & Patterson Law is a Mcalester, Oklahoma-based personal injury firm running 11 technologies across 10 categories. Key investments include Google Tag Manager for analytics, Gravity Forms for forms & CallRail for call tracking. The firm has 5 office locations. Edwards & Patterson Law is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
30.2% Percentile
#4072 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected
Analytics 1
Call Tracking 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
#204ce5 primary
#001AB3 primary darker
#527EFF primary lighter
#112337 ctrl label primary
#686e77 ctrl btn border secondary
Headline Noto Sans
Body Noto Sans
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
ahead
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
matthewlopezlawyer.com 45.0 100.0% Basic Tech Adopters
Ross & Calandrillo, LLC 30.5 100.0% Basic Tech Adopters
Kathleen Flammia P.A. 45.0 100.0% Basic Tech Adopters
McDermott Law, LLC 57.5 100.0% Conversion-Focused Firms
Massey Law Firm PLLC 53.5 100.0% Conversion-Focused Firms
txwillsandprobate.com 50.0 100.0% Basic Tech Adopters
Law Offices of Anthony J. Leonard, LLC 38.5 100.0% Basic Tech Adopters
Rader Law Group, LLC 44.0 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Microsoft 365
55.6% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
53.5 C- 4 Mcalester you
Martin Jean & Jackson, Attorneys At Law 62.5 C+ 10 Ponca City
Hasbrook & Hasbrook 38.5 F 10 Oklahoma City
Wirth Law Office - Tulsa Attorneys 29.0 F 8 Tulsa
Richardson Richardson Boudreaux 66.5 B- 8 Tulsa
Swain Law Group 70.0 B 7 Norman
Attorney Roster 1 found
NameLocationPractice
Tony Edwards Norman, Oklahoma personal-injury
Office Locations 5 offices

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