36F
Sophistication Index

Matthews & Associates

HQ Houston, TX#227 of 905 dmlawfirm.com Tel 2019435664

Matthews & Associates is a Houston, Texas-based personal injury firm running 9 technologies across 8 categories. Key investments include Facebook Pixel for analytics, Google Workspace for email infrastructure & Barracuda for email security. Within the Awareness Leaders segment (2,459 firms), Matthews & Associates ranks #654 and outperforms 73% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
73.4% Percentile
#654 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 9 tools detected
Analytics 1
Email Infrastructure 2
Email Security 1
Fonts 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Hope Law Firm 39.5 100.0% Awareness Leaders
Kal Attorneys 25.0 98.2% Awareness Leaders
Wigger Law Firm Inc. 25.0 98.2% Awareness Leaders
Rodriguez & Gimbert P.L.L.C. 25.0 98.2% Awareness Leaders
Friday & Cox LLC 39.5 98.2% Awareness Leaders
Neale & Newman 35.5 98.2% Awareness Leaders
Crowe & Harris, LLP 35.5 98.2% Awareness Leaders
Guster Law Firm, 35.5 98.2% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
60%
Facebook Pixel · Scorpion
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
80.4% of Awareness Leaders
Google Tag Manager
60.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
35.5 F — Houston you
McCormick Law Firm 28.0 F 1283 Euless
Arnold & Itkin, LLP 41.5 D 597 Houston
Bailey & Galyen, Attorneys at Law 81.5 A- 590 Dallas
McCathern Law Firm 80.8 A- 282 Dallas
Thompson Law 79.8 B+ 270 Dallas
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Houston, TX
550 Bergen Blvd, 07657-2024

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