30F
Sophistication Index

DKOW

Dewsnup King Olsen Worel Havas specializes in providing legal representation for victims of catastrophic injuries and wrongful death, focusing on securing maximum compensation through their extensive …

HQ Salt Lake City, UT#20 of 45 Attorneys 1 dkow.com Tel +1 800-404-8520

DKOW is a Salt Lake City, Utah-based personal injury firm running 12 technologies across 9 categories. Key investments include Google Analytics for analytics, Ninja Forms for forms & WordPress for cms. DKOW is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
34.0% Percentile
#4482 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Dean Law Firm, LLC 37.5 100.0% Basic Tech Adopters
None 30.5 100.0% Basic Tech Adopters
Idahoinsuranceforless 30.5 100.0% Basic Tech Adopters
Hwphillips 24.0 100.0% Basic Tech Adopters
Stevens Martin Vaughn & Tadych, PLLC 30.5 100.0% Basic Tech Adopters
Saberinsurance 30.5 100.0% Basic Tech Adopters
Iuainsurance 30.5 100.0% Basic Tech Adopters
Brokersis 27.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Ninja Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
30.5 F 1 Salt Lake City you
James Dodge Russell & Stephens, P.C. 65.0 B- 10 Salt Lake City
Guardian Law Group, PLLC 57.5 C 10 Holladay
Nuttall Brown & Assoc 0.0 F 9 Cottonwood Heights
Helgesen, Houtz & Jones 19.5 F 8 Layton
Anderson | Hinkins 45.0 D 7 South Jordan
Office Locations 1 offices
Headquarters
Salt Lake City, UT
36 State Street, 84111

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