Sophistication Index
Davis Malm
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Davis Malm is a Boston, Massachusetts-based personal injury firm running 13 technologies across 11 categories. Key investments include Google Analytics for analytics, Gravity Forms for forms & accessiBe for accessibility. Ranked #386 among 6,792 firms in the Basic Tech Adopters segment, Davis Malm outperforms 94% of PI firms nationally on technology investment.
Technology Stack
13 tools detected
accessibility
1
Analytics
2
CMS
1
Email Infrastructure
1
Email Security
1
Fonts
2
Forms
1
JS Library
1
Programming Language
1
Structured Data
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
on-par
Platform
behind
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Employeeretentionbenefits | 15.5 | 100.0% | Awareness Leaders |
| kryhlaw.com | 10.5 | 100.0% | Awareness-Only Firms |
| Trucker Huss | 35.5 | 100.0% | Awareness Leaders |
| Hicks & Brasier | 25.0 | 100.0% | Awareness Leaders |
| Heightsinjurylaw | 13.5 | 100.0% | Awareness-Only Firms |
| bourne.law | 24.0 | 100.0% | Basic Tech Adopters |
| K.E. Bradley Law | 10.5 | 100.0% | Awareness-Only Firms |
| MJB LAW GROUP, APC. | 21.0 | 100.0% | Awareness Leaders |
Funnel Coverage
2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Google Workspace
Google reCAPTCHA
Contact Form 7
Elementor
Facebook Pixel
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| Davis Malm | 55.5 | C | 1 | Boston | you |
| FitzGerald Law Company | 61.0 | C+ | 10 | Boston | |
| Warner, Federico & Ryan LLP | 24.0 | F | 10 | Boston | |
| The Law Offices of Sean Cole | 0.0 | F | 10 | Worcester | |
| Tyner Law Offices | 0.0 | F | 10 | Chelmsford | |
| Ballin & Associates, LLC | 90.0 | A+ | 9 | Foxborough |
Office Locations
1 offices
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