37B-
Sophistication Index
11 tech signals

Covermile

covermile.com
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Covermile is a personal injury firm running 10 technologies across 9 categories. Key investments include Facebook Pixel for analytics, New Relic for apm & WordPress for CMS. Ranked #166 of 7,198 firms in the Awareness-Only Firms segment, Covermile outperforms 98% of PI firms nationally.

Market Segment View segment →
Awareness-Only Firms 7198 firms
94.3% Percentile
#405 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 11 tools detected
Analytics 1
apm 1
CMS 1
Email Infrastructure 1
JS Library 1
Programming Language 1
PHP
Security 1
SEO 1
Web Server 1
Tech Investment Profile vs. national peers
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Firms with Similar Tech ?
FirmScoreSimilaritySegment
josephcentralaw.com 36.0 96.9% Awareness-Only Firms
Jlchealthinsurance 28.0 96.5% Awareness-Only Firms
Jordan Law, PLLC 28.0 96.3% Awareness-Only Firms
Travishendrixinsurance 0.0 96.3% Awareness-Only Firms
Medicareexperts 41.5 96.3% Basic Tech Adopters
Placzek, Winget & Placzek, LLC 28.0 96.1% Awareness-Only Firms
protectiveorderlawyer.com 0.0 96.1% Basic Tech Adopters
Insurance Relief 59.0 96.0% Awareness Leaders
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
Firms with Similar Websites ?
FirmScoreMatchLocation
Ccwins 35.5 73.8% High Point, NC
Csigprotects 40.3 73.4% Centennial, CO
Miersinsurance 35.5 73.3% NoneNone
Keystonesolutionsins 41.3 73.0% NoneNone
Insure Id 60.5 72.9% Meridian, ID
Relion Ins 35.5 72.8% Cedar Rapids, IA
Yourinsmarket 4.0 72.8% Thornton, CO
Capital Ins 35.5 72.7% NoneNone
Funnel Coverage 1/4 stages
Awareness
60%
Facebook Pixel · Rank Math
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
75.0% of Awareness-Only Firms
48.3% of Awareness-Only Firms
24.4% of Awareness-Only Firms
12.8% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Covermile 37.037 B- 1 you
The Law Office of John J. Stanton 74.574 A 1
Albertson & Davidson, LLP 85.385 A+ 1
Campbell & Associates Law 84.584 A+ 1
The Law Office of Christopher H. Fitzgerald 00 F 1
Bratcher Gockel Law, LC 00 F 1

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Misty
Misty Firm Data Analyst Top Law Dog