62C+
Sophistication Index

Carter Law Group

Carter Law Group is an award-winning premier Fresno personal injury law firm specializing in personal injury cases, car accidents, and more. With a focus on achieving positive results for clients, the…

HQ Fresno, CA#6 of 41 Attorneys 1 carterlawgroup.com Tel +1 727-397-4555

Carter Law Group is a Fresno, California-based personal injury firm running 13 technologies across 12 categories. Key investments include Google Analytics for analytics, Gravity Forms for forms & CallRail for call tracking. Carter Law Group is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
43.2% Percentile
#3311 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
Analytics 1
Call Tracking 2
CDN 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Maps 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Law Office of Richard M. Kenny 70.5 100.0% Retention Innovators
paklawoffices.com 54.5 98.1% Conversion-Focused Firms
rrcandassociates.com 81.5 98.1% Conversion-Focused Firms
Aitken Aitken Cohn 90.8 97.4% Retention Innovators
bankruptcylawyerpa.com 56.5 97.4% Basic Tech Adopters
Halelawfirm 80.5 97.4% Conversion-Focused Firms
Aguirre Law Firm 55.5 97.4% Conversion-Focused Firms
Limonjyan Law Group, APC 79.0 96.9% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Gravity Forms
Conversion
60%
CallRail · CallTrackingMetrics
Retention
0%
3 paid tools conversion stack (CallRail, CallTrackingMetrics)
Technology Opportunities used by peers
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
62.5 C+ 1 Fresno you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Fresno, CA
2445 Capitol Street, 93721

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Misty
Misty Firm Data Analyst Top Law Dog