42D
Sophistication Index

brokenspokeinsurance.com

brokenspokeinsurance.com

brokenspokeinsurance.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, Podium for chat & intake & Gravity Forms for forms. Within the Basic Tech Adopters segment (6,792 firms), brokenspokeinsurance.com ranks #1648 and outperforms 76% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
75.8% Percentile
#1648 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 13 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Roth & Khalife 50.5 100.0% Conversion-Focused Firms
Price David R Jr PA 63.5 100.0% Conversion-Focused Firms
Chisholm Law Firm 54.5 100.0% Conversion-Focused Firms
Buchanan Williams & O'Brien, P.C. 57.5 100.0% Conversion-Focused Firms
Frier Levitt 53.5 100.0% Conversion-Focused Firms
E5QUIRE LAW Inc. 50.5 100.0% Conversion-Focused Firms
Stanley Woodard Law Firm 30.5 100.0% Basic Tech Adopters
Hashemi Law Group 40.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Gravity Forms · Podium
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size

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