42D
Sophistication Index

Bornstein & Oppenheimer

HQ Louisville, KY#39 of 86 Attorneys 1 bornopp.com

Bornstein & Oppenheimer is a Louisville, Kentucky-based personal injury firm running 10 technologies across 10 categories. Key investments include Cloudflare Web Analytics for analytics, ApexChat for chat & intake & All in One SEO for seo. Within the Basic Tech Adopters segment (6,792 firms), Bornstein & Oppenheimer ranks #1713 and outperforms 75% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
74.8% Percentile
#1713 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 10 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Morrinlawoffice 30.5 100.0% Conversion-Focused Firms
empowerinjurylaw.com 30.5 100.0% Conversion-Focused Firms
Babin Law 53.5 100.0% Conversion-Focused Firms
The Hassell Law Group 40.5 100.0% Basic Tech Adopters
The Frickey Law Firm, PLLC 15.5 100.0% Awareness Leaders
Law Office of Gregory P. Lee, PLLC 41.5 100.0% Basic Tech Adopters
McCormack & McCormack 30.5 100.0% Conversion-Focused Firms
Weinstein Legal 38.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
All in One SEO
Engagement
40%
ApexChat
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
41.5 D 1 Louisville you
Minner Vines Moncus 83.5 A- 10 Lexington
Golden Law Office 48.3 D 9 Lexington
Christopher L Jackson Law Ofc 38.5 F 9 Covington
Foreman Watson Holtrey 68.0 B- 9 Owensboro
Grossman Green PLLC 34.5 F 8 Louisville
Office Locations 1 offices
Headquarters
Louisville, KY
950 Breckenridge Lane, 40207

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim bornopp.com →
Misty
Misty Firm Data Analyst Top Law Dog