53C-
Sophistication Index

The Bertch Firm

The Bertch Firm is a personal injury law firm based in Orange County, California. We specialize in helping individuals who have been injured in traffic accidents and work-related incidents. With over …

HQ Irvine, CA#25 of 114 Attorneys 1 bertchfirm.com Tel 9493360050

The Bertch Firm is a Irvine, California-based personal injury firm running 17 technologies across 16 categories. Key investments include Google Analytics for analytics, Google Reviews Widget for reviews & Gravity Forms for forms. Ranked #538 among 6,792 firms in the Basic Tech Adopters segment, The Bertch Firm outperforms 92% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
92.1% Percentile
#538 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 17 tools detected
accessibility 1
Analytics 1
CDN 1
CMS 1
Email Infrastructure 1
Email Security 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Wade & Nysather, AZ Accident Attorneys 30.5 100.0% Engagement Specialists
Borroncaballero 25.5 100.0% Engagement Specialists
4C Strategies 48.0 99.0% Basic Tech Adopters
Rockefellerlawcenter 21.5 99.0% Awareness-Only Firms
Summitgroupfl 27.0 99.0% Basic Tech Adopters
zimmermelton.com 44.0 99.0% Basic Tech Adopters
tatebowen.com 48.0 99.0% Basic Tech Adopters
Waldron Tate Land LLC 48.0 99.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
60%
Gravity Forms · Vimeo
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
53.0 C- 1 Irvine you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Irvine, CA
16530 Bake Pkwy, 92618

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Misty
Misty Firm Data Analyst Top Law Dog