22F
Sophistication Index

Bain, Buzzard & McRae, Llp

HQ Lillington, NC#3 of 4 bainlawyers.com Tel 9108935111

Bain, Buzzard & McRae, Llp is a Lillington, North Carolina-based personal injury firm running 10 technologies across 10 categories. Key investments include Cloudflare Web Analytics for analytics, All in One SEO for seo & WordPress for cms. Ranked #392 among 7,198 firms in the Awareness-Only Firms segment, Bain, Buzzard & McRae, Llp outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness-Only Firms 7198 firms
94.6% Percentile
#392 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 10 tools detected
CMS 1
Email Infrastructure 1
Fonts 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Rosales Law Firm 21.5 100.0% Awareness-Only Firms
Ness Law 14.5 100.0% Awareness-Only Firms
Warren Paul Beck, Attorney At Law 21.5 100.0% Awareness-Only Firms
gulfcoastfirm.com 30.5 100.0% Basic Tech Adopters
Leslie Murray Law 21.5 100.0% Awareness-Only Firms
Lanza & Lanza LLP 21.5 100.0% Awareness-Only Firms
Waldlawoffice 21.5 100.0% Awareness-Only Firms
Spragins Barnett & Cobb Plc 36.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
40%
All in One SEO
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
21.5 F — Lillington you
Maginnis Howard 64.5 C+ 78 Raleigh
Grimes Teich Anderson 63.5 C+ 77 Asheville
Riddle & Brantley 80.8 A- 72 Goldsboro
Tien Law Firm 37.5 F 71 Raleigh
The Deuterman Law Group 86.3 A 71 Greensboro
Office Locations 1 offices
Headquarters
Lillington, NC
65 Bain St, 27546-6185

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