10F
Sophistication Index

Peter Smith Law Office, LLC

HQ Salem, NH#1 of 1 yourcloser.net
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Peter Smith Law Office, LLC is a Salem, New Hampshire-based personal injury firm running 11 technologies across 9 categories. Key investments include Google Analytics for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Peter Smith Law Office, LLC is part of the Awareness-Only Firms segment, a group of 7,198 firms with similar technology investment patterns.

Market Segment View segment →
Awareness-Only Firms 7198 firms
43.8% Percentile
#4049 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
Fonts 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Pressler Senftle & White 15.5 100.0% Awareness Leaders
GSGB Attorneys at Law 34.5 100.0% Basic Tech Adopters
Wba Ins 15.5 100.0% Awareness Leaders
Insurance Provider 15.5 100.0% Awareness Leaders
Sunsure 15.5 100.0% Awareness Leaders
McCarthy , Lebit , Crystal & Liffman Co , LPA 15.5 100.0% Awareness Leaders
Afslife 15.5 100.0% Awareness Leaders
Ark Ins 35.5 100.0% Basic Tech Adopters
Funnel Coverage 1/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
43.6% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
10.5 F — Salem you
Shaheen & Gordon 54.0 C- 13 Dover
Hamblett & Kerrigan, P.A. 66.0 B- 10 Nashua
Germaine & Blaszka, P.A. 64.0 C+ 8 Derry
Stephen Law Group 43.5 D 7 Manchester
Rainboth, Coughenour & Lown, PA 65.0 B- 7 Portsmouth
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Salem, NH
289 Main St Unit C, 03079-2731

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