33F
Sophistication Index

William G. Morris, P.A.

HQ Marco Island, FL#1 of 1 Attorneys 1 wgmorrislaw.com Tel 239-642-6020

William G. Morris, P.A. is a Marco Island, Florida-based personal injury firm running 16 technologies across 12 categories. Key investments include Google Analytics for analytics, All in One SEO for seo & Contact Form 7 for forms. William G. Morris, P.A. is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
37.7% Percentile
#4231 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 16 tools detected
Email Infrastructure 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Social 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Ohiohealthbenefits 33.0 98.0% Basic Tech Adopters
Braunfotel & Frendel LLC 33.0 97.9% Basic Tech Adopters
Knightdik 38.0 97.2% Basic Tech Adopters
Lindell & Lavoie 27.0 97.2% Basic Tech Adopters
Advantageamerica 34.5 97.1% Basic Tech Adopters
Weaverinscorp 31.0 97.0% Basic Tech Adopters
Law Offices of Ricky E. Wilkins 31.0 96.9% Basic Tech Adopters
mountaindearborn.com 32.0 96.9% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
All in One SEO · Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
33.0 F 1 Marco Island you
Hale Law 88.5 A 10 Sarasota
Kelleher Law 57.0 C 10 Naples
Kopp Law PA 20.0 F 10 St. Petersburg
Legler 37.0 F 10 Bradenton
McIntyre Thanasides 34.5 F 10 Tampa

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