Sophistication Index
The Barrera Firm
At The Barrera Firm, we handle a broad range of complex litigation in the state and federal courts. With law offices in San Antonio, we advise and represent clients throughout Bexar County across Texa…
The Barrera Firm is a San Antonio, Texas-based personal injury firm running 13 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm handles Personal Injury, Criminal Defense, Employment, Business Disputes cases. Within the Conversion-Focused Firms segment (5,831 firms), The Barrera Firm ranks #2230 and outperforms 62% of peers on technology adoption.
Technology Stack
13 tools detected
Analytics
4
Call Tracking
1
CMS
1
Email Infrastructure
1
Page Builder
1
Performance
1
Programming Language
1
SEO
1
Structured Data
1
UI Framework
1
Tech Investment Profile
vs. peer average
Brand Identity
extracted from site
Headline Oswald
Body Open Sans
Gap Analysis
vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
behind
Your firm
Segment avg
Firms with Similar Tech
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| longkomer.com | 65.0 | 100.0% | Conversion-Focused Firms |
| coheninjury.com | 73.5 | 100.0% | Conversion-Focused Firms |
| licznerskilaw.com | 73.5 | 100.0% | Conversion-Focused Firms |
| mayerlawoffice.com | 65.0 | 100.0% | Conversion-Focused Firms |
| Todd Miller Law, LLC | 64.0 | 100.0% | Conversion-Focused Firms |
| drewferracuti.com | 65.0 | 100.0% | Conversion-Focused Firms |
| Whcfla | 65.0 | 100.0% | Conversion-Focused Firms |
| Mark Andrews Law, a Partner with Wolcott Rivers Gates, Attorneys at Law | 65.0 | 100.0% | Conversion-Focused Firms |
Funnel Coverage
2/4 stages
Awareness
60%
All in One SEO · Google Analytics
Engagement
0%
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools
conversion stack (Invoca)
Technology Opportunities
used by peers
Google Tag Manager
Google Workspace
CallRail
Facebook Pixel
Google reCAPTCHA
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| The Barrera Firm | 65.0 | B- | 6 | San Antonio | you |
| Packard Law Firm | 26.0 | F | 10 | San Antonio | |
| The Erwin Law Firm, LLP | 9.5 | F | 10 | San Marcos | |
| The Matthews Firm | 9.5 | F | 10 | Houston | |
| Nemeroff Law Firm | 33.5 | F | 10 | Houston | |
| Dobbs & Porter | 64.0 | C+ | 10 | Tyler |
Attorney Roster
1 found
| Name | Location | Practice |
|---|---|---|
Office Locations
1 offices
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