48D
Sophistication Index

Merriman Legal

Complicated legal cases can feel overwhelming. If you’re faced with a serious injury or significant financial loss due to someone else’s careless or reckless behavior, knowing where to turn to resolve…

HQ Cleveland, OH#15 of 64 Attorneys 1 teamlgm.com Tel +1 216-238-3974 Est. 2002

Merriman Legal is a Cleveland, Ohio-based personal injury firm running 10 technologies across 9 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & CallRail for call tracking. Merriman Legal is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
23.0% Percentile
#4491 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 10 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Forms 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Slocumb Law Firm LLC 38.5 100.0% Basic Tech Adopters
Schneider Law Firm 58.5 100.0% Conversion-Focused Firms
Buddoo and Associates 38.5 100.0% Basic Tech Adopters
Fisher Injury Lawyers 66.5 100.0% Conversion-Focused Firms
tourtlottefirm.com 25.0 100.0% Basic Tech Adopters
Colbert Cooper Hill 54.5 100.0% Conversion-Focused Firms
Citywide Law Group 39.5 100.0% Basic Tech Adopters
Mark Schiffrin P. A. 14.5 100.0% Awareness-Only Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
48.0 D 1 Cleveland you
Markovits, Stock & DeMarco, LLC 65.0 B- 10 Cincinnati
Lindhorst & Dreidame Co., L.P.A. 64.0 C+ 10 Cincinnati
Boerst Law Office 39.5 F 9 Toledo
Beausay & Nichols Law Firm 14.5 F 9 Columbus
Chodosh & Chodosh 0.0 F 9 Columbus
Office Locations 1 offices
Headquarters
Cleveland, OH
1360 W 9th St, 44113

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Misty
Misty Firm Data Analyst Top Law Dog