27F
Sophistication Index

SECURA Holdings Inc.

SECURA Insurance is a property casualty insurance company based in Neenah, Wisconsin. They operate in 13 states, including Arizona, Colorado, Illinois, Iowa, Kansas, Kentucky, Michigan, Minnesota, Mis…

HQ Appleton, WI#6 of 7 Attorneys 1 secura.net Tel 9207393161 Est. 1900
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SECURA Holdings Inc. is a Appleton, Wisconsin-based personal injury firm running 9 technologies across 6 categories. Key investments include Facebook Pixel for analytics, Google Workspace for email infrastructure & Font Awesome for fonts. SECURA Holdings Inc. is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
16.5% Percentile
#5670 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 9 tools detected
Analytics 2
Facebook Pixel Microsoft Clarity
Email Infrastructure 2
Google Workspace Microsoft 365
Fonts 2
Font Awesome Google Fonts
JS Library 1
jQuery
UI Framework 1
Tailwind CSS
Video Hosting 1
YouTube
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Weycer, Kaplan, Pulaski & Zuber, P.C. 10.5 100.0% Awareness-Only Firms
Michigan Workers Comp Lawyers 8.0 100.0% Minimalist Tech Users
Grefe & Sidney, PLC 14.5 100.0% Awareness-Only Firms
Bay Mediation & Arbitration Services 29.0 100.0% Awareness Leaders
Adventhealth 24.0 100.0% Awareness-Only Firms
Donald H. Beskind, P.A. 10.5 100.0% Awareness-Only Firms
seanclaytonlaw.com 14.5 100.0% Awareness-Only Firms
Liberty University 24.0 100.0% Engagement Specialists
Funnel Coverage 2/4 stages
Awareness
40%
Facebook Pixel
Engagement
40%
YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
WordPress
85.6% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
SECURA Holdings Inc. 27.0 F 1 Appleton you
Law Office of Paul M. Marriett 33.5 F 10 Cudahy
Jeffrey M. Goldberg Law Offices 10.5 F 10 Milwaukee
Fox & Fox Sc 32.0 F 9 Monona
Pemberton Personal Injury Law Firm 92.0 A+ 9 Baraboo
Hammett, Bellin & Oswald, LLC 76.0 B+ 9 Neenah
Office Locations 1 offices
Headquarters
Appleton, WI
2401 South Memorial Drive, 54915

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