28F
Sophistication Index

Ross Erlich Law

HQ Encino, CA#16 of 50 Attorneys 59 rosserlichlaw.com Tel 8189193456

Ross Erlich Law operates 60 offices across CA & California, backed by 12 technologies spanning 9 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. The firm has 2 attorneys & 60 office locations. Ross Erlich Law is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
22.0% Percentile
#5302 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Espinoza Law Group 28.0 100.0% Basic Tech Adopters
Larson & Gaston, LLP 38.5 100.0% Basic Tech Adopters
Stephanlopezlawfirm 14.5 100.0% Awareness-Only Firms
Burns Law 52.0 100.0% Basic Tech Adopters
mcmenaminlaw.com 14.5 100.0% Awareness-Only Firms
Northshore Law Group, PLLC 14.5 100.0% Awareness-Only Firms
Flagshipins 30.5 100.0% Basic Tech Adopters
Gilmore & Gilmore, LLC 31.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
28.0 F 59 Encino you
Jurewitz Law Group 62.5 C+ 88 San Diego
Eason & Tambornini 10.5 F 87 Sacramento
The Zinn Law Firm 46.0 D 86 Mill Valley
Martinez & Schill Llp 66.0 B- 86 San Diego
Haleh Shekarchian 9.5 F 79 Beverly Hills
Attorney Roster 2 found
NameLocationPractice
Ross B. Erlich Tracy, California personal-injury

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