30F
Sophistication Index

rollinsandchan.com

Attorneys 2 rollinsandchan.com

rollinsandchan.com is a personal injury law firm with a F technology grade. Key investments include Google Analytics for analytics, CallRail for call tracking & WordPress for cms. The firm has 2 attorneys. rollinsandchan.com is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
5.1% Percentile
#5535 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
#0d6efd tpg primary color
#c4d0ff tpg primary light
#0654c4 tpg secondary color
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Cook Law Office, PLLC 30.5 99.8% Conversion-Focused Firms
John Allegra Law 30.5 99.8% Conversion-Focused Firms
Murray Stone & Wilson PLLC 30.5 99.5% Conversion-Focused Firms
Scherr Legate 30.5 99.4% Conversion-Focused Firms
Spokaneinsurance 34.5 99.2% Conversion-Focused Firms
saundersapc.com 34.5 99.2% Conversion-Focused Firms
texaslandownerfirm.com 30.5 99.1% Conversion-Focused Firms
Tofer & Associates 30.5 99.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 2 found
NameLocationPractice
Ada Chan Washington, District of Columbia personal-injury
Mark Moore Rollins Washington, District of Columbia personal-injury
Office Locations 1 offices

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim rollinsandchan.com →
Misty
Misty Firm Data Analyst Top Law Dog