30F
Sophistication Index

Robinson & Kole

HQ Bellingham, WA#3 of 4 Attorneys 1 robinsonandkole.com Tel 3606718112

Robinson & Kole is a Bellingham, Washington-based personal injury firm running 12 technologies across 8 categories. Key investments include Google Analytics for analytics, Gravity Forms for forms & WordPress for cms. Robinson & Kole is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
34.0% Percentile
#4482 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CMS 1
Email Infrastructure 2
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
lhmglaw.com 15.5 100.0% Awareness Leaders
jljlaw1991.com 15.5 100.0% Awareness Leaders
halbertlaw.com 14.5 100.0% Awareness-Only Firms
Swenson Lervick Syverson Trosvig Jacobson Schultz 10.5 100.0% Awareness-Only Firms
Social Media Victims Law Center 30.0 100.0% Awareness Leaders
CFM Lawyers 28.0 100.0% Basic Tech Adopters
Lewis and Wilkins LLP 15.5 100.0% Awareness Leaders
Kingree Law Firm, S.C. 30.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
40.9% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
30.5 F 1 Bellingham you
Adler & Giersch 24.0 F 10 Seattle
The Blankenship Law Firm 32.5 F 10 Seattle
Albrecht Law 82.5 A- 10 Spokane Valley
Armitage & Thompson, PLLC 34.5 F 10 Spokane
Briggs & Briggs Attys 29.5 F 10 Lakewood
Office Locations 1 offices
Headquarters
Bellingham, WA
911 Dupont St, 98225-3192

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Misty
Misty Firm Data Analyst Top Law Dog