32F
Sophistication Index

rjohnsonlawoffice.com

Attorneys 3 rjohnsonlawoffice.com

rjohnsonlawoffice.com is a personal injury law firm with a F technology grade. Key investments include Cloudflare Web Analytics for analytics, Tawk.to for chat & intake & Font Awesome for fonts. The firm has 3 office locations. rjohnsonlawoffice.com is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
38.6% Percentile
#4173 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 8 tools detected
Chat & Intake 1
Fonts 1
JS Framework 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Premierhealthia 35.5 100.0% Conversion-Focused Firms
shapiroberezins.com 38.5 100.0% Basic Tech Adopters
virginiabeach.legalexaminer.com 34.5 100.0% Conversion-Focused Firms
Law Firm of Trevor J. MacLennan 18.5 100.0% Awareness Leaders
justicewarrior.com 51.8 99.8% Basic Tech Adopters
doriangoldstein.com 22.5 99.7% Awareness Leaders
winingerlawfirm.com 22.5 99.7% Awareness Leaders
Bostwick & Associates 34.5 99.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
40%
Tawk.to
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Robert Johnson Des Moines, Iowa personal-injury
Office Locations 3 offices

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Misty Firm Data Analyst Top Law Dog