53C-
Sophistication Index

Rissman, Barrett, Hurt, Donahue & McLain

HQ Tampa, FL#54 of 332 Attorneys 1 rissman.com Tel 813-221-3114

Rissman, Barrett, Hurt, Donahue & McLain is a Tampa, Florida-based personal injury firm running 12 technologies across 9 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & New Relic for apm. Ranked #646 among 6,792 firms in the Basic Tech Adopters segment, Rissman, Barrett, Hurt, Donahue & McLain outperforms 90% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
90.5% Percentile
#646 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
apm 1
CMS 1
Email Security 1
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Knobbe, Martens, Olson & Bear 61.0 98.2% Basic Tech Adopters
Bi-State Development 50.5 98.0% Engagement Specialists
Bowditch & Dewey, LLP 58.0 98.0% Minimalist Tech Users
Dickinson & Gibbons, P.A. 51.5 97.8% Basic Tech Adopters
Richards, Layton & Finger 53.0 97.7% Minimalist Tech Users
Capehart 54.0 97.5% Basic Tech Adopters
Clarkinsurance 54.0 97.5% Basic Tech Adopters
Gerstle, Minissale & Snelson, L.L.P 38.5 97.5% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
2 enterprise-grade tools
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
53.0 C- 1 Tampa you
Kelleher Law 57.0 C 10 Naples
Kopp Law PA 20.0 F 10 St. Petersburg
Legler 37.0 F 10 Bradenton
Hale Law 88.5 A 10 Sarasota
McIntyre Thanasides 34.5 F 10 Tampa

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