54C-
Sophistication Index

Rankin & Gregory, LLC ~ RG Injury Law

RG Injury Law is a Lancaster law firm that fights for fair compensation for personal injury & others in Pennsylvania. They handle personal injury and workers’ compensation cases in Lancaster County an…

HQ Lancaster, PA#3 of 7 Attorneys 10 rginjurylaw.com Est. 2014

Rankin & Gregory, LLC ~ RG Injury Law operates 11 offices across PA & Pennsylvania, backed by 16 technologies spanning 13 categories. Key investments include Cloudflare Web Analytics for analytics, nGage for chat & intake & Contact Form 7 for forms. The firm has 11 office locations. Ranked #479 among 6,792 firms in the Basic Tech Adopters segment, Rankin & Gregory, LLC ~ RG Injury Law outperforms 93% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
93.0% Percentile
#479 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 16 tools detected
accessibility 1
Chat & Intake 1
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
ahead
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Vokshori Law Group 63.5 100.0% Conversion-Focused Firms
Zweben Law Group 63.5 100.0% Conversion-Focused Firms
David Golden, Law Office P.A. 46.0 100.0% Basic Tech Adopters
Kevin Bunn, Attorney at Law 51.0 100.0% Basic Tech Adopters
Philbrook Law, Accident and Injury Lawyers 66.0 100.0% Conversion-Focused Firms
thetravislawfirm.net 51.0 100.0% Basic Tech Adopters
The Law Office of Jacob K. Kashani, APC 39.5 100.0% Basic Tech Adopters
jabatelaw.com 58.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Contact Form 7 · nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
54.0 C- 10 Lancaster you
The Levin Firm 81.5 A- 13 Feasterville Trevose
Drake, Hileman & Davis 55.5 C 12 Doylestown
Applebaum & Associates 10.5 F 12 Bensalem
Fairlie & Lippy, P.C. 28.0 F 12 North Wales
Hill & Associates, P.C. 50.5 C- 12 Philadelphia
Attorney Roster 1 found
NameLocationPractice
William Bradley Gregory Erie, Pennsylvania personal-injury

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Misty Firm Data Analyst Top Law Dog