56C
Sophistication Index

rbninsurance.com

rbninsurance.com
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rbninsurance.com is a personal injury law firm with a C technology grade. Key investments include LinkedIn Insight for analytics, HubSpot Chat for chat & intake & HubSpot Forms for forms. Ranked #386 among 6,792 firms in the Basic Tech Adopters segment, rbninsurance.com outperforms 94% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
94.3% Percentile
#386 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
Analytics 1
LinkedIn Insight
Chat & Intake 1
HubSpot Chat
CMS 2
HubSpot CMS Hub WordPress
Email Infrastructure 2
Google Workspace Microsoft 365
Email Security 1
Barracuda
Forms 1
HubSpot Forms
JS Library 1
jQuery
Programming Language 1
PHP
UI Framework 2
Bootstrap Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Lowe Law Group 57.5 100.0% Conversion-Focused Firms
First Legal 69.5 100.0% Retention Innovators
LA Century Law 53.5 99.0% Conversion-Focused Firms
Alagood Cartwright Burke PC 54.5 99.0% Conversion-Focused Firms
Stephen T Bowling: DWI & Criminal Defense Attorneys 23.0 99.0% Basic Tech Adopters
The Lobb Firm 33.5 99.0% Conversion-Focused Firms
McGowan & Cecil, 49.5 99.0% Conversion-Focused Firms
Ron Austin Law 44.0 99.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
LinkedIn Insight
Engagement
60%
HubSpot Chat · HubSpot Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Office Locations 1 offices
Headquarters
Chicago, IL

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