36F
Sophistication Index

Pulgini & Norton, LLP

From our law office in Braintree, Massachusetts, the dedicated legal professionals at Pulgini & Norton, LLP, provide invaluable counsel and support to clients across our region who seek their rightful…

HQ Braintree, MA#4 of 7 Attorneys 24 pulgininorton.com Tel +1-781-514-7078
Workers' Compensation Personal Injury Social Security Disability Real Estate

Pulgini & Norton, LLP operates 10 offices across MA & Massachusetts, backed by 8 technologies spanning 7 categories. Key investments include Google Analytics for analytics, nGage for chat & intake & Microsoft 365 for email infrastructure. The firm has 3 attorneys & 10 office locations, handling Workers' Compensation, Personal Injury, Social Security Disability, Real Estate cases. Within the Basic Tech Adopters segment (6,792 firms), Pulgini & Norton, LLP ranks #2767 and outperforms 59% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
59.3% Percentile
#2767 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 8 tools detected
Chat & Intake 1
Email Infrastructure 1
JS Library 1
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
mahaneypappaslaw.com 42.0 100.0% Basic Tech Adopters
heslinlawfirm.com 46.0 100.0% Conversion-Focused Firms
Foster Web Marketing 53.0 100.0% Conversion-Focused Firms
Jonathancooperlaw 42.0 100.0% Awareness Leaders
American Dictation Corp. 9.5 100.0% Awareness-Only Firms
Law Offices of Jason R. Schultz P.C. 42.0 100.0% Basic Tech Adopters
NICKELSPORN & LUNDIN P.C. 42.0 100.0% Basic Tech Adopters
jpgonzalez-sirgo.com 46.0 98.1% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
FindLaw/Thomson Reuters · Google Analytics · Google Tag Manager
Engagement
40%
nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
35.5 F 24 Braintree you
d'Oliveira & Associates, p.c. 53.5 C- 36 Worcester
Raipher D Pellegrino 30.5 F 36 Springfield
Scalli Murphy Law 10.5 F 34 Everett
Carney Law Firm 14.5 F 33 Boston
Sheff Law 24.0 F 30 Boston
Attorney Roster 3 found
NameLocationPractice
John A. Norton Jr. Quincy, Massachusetts personal-injury
John A. Pulgini Springfield, Massachusetts personal-injury

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Misty Firm Data Analyst Top Law Dog