65B-
Sophistication Index

Small & Lee Attorneys at Law

At The Law Office of Peggy L. Small, PLLC, in Nashua, New Hampshire, we are here to help you with all of your most important and serious legal matters affecting your life, your family, your finances a…

HQ Nashua, NH#4 of 11 Attorneys 3 plslawnh.com Tel +1-603-318-0025
Family Law Criminal Defense Bankruptcy Personal Injury Wills Collections
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Small & Lee Attorneys at Law is a Nashua, New Hampshire-based personal injury firm running 13 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Ninja Forms for forms. The firm handles Family Law, Criminal Defense, Bankruptcy, Personal Injury cases. Within the Conversion-Focused Firms segment (5,831 firms), Small & Lee Attorneys at Law ranks #2230 and outperforms 62% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
61.8% Percentile
#2230 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
CMS 1
Fonts 1
Forms 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
vannessvanness.com 65.0 100.0% Conversion-Focused Firms
Lawrence Law Firm, 51.0 100.0% Basic Tech Adopters
lawofficesofchristopherrsmitherman.com 41.0 99.7% Basic Tech Adopters
lawyeriniowa.com 33.5 99.7% Basic Tech Adopters
volmanlaw.com 29.0 99.7% Basic Tech Adopters
Injijian Law Office, APC 33.5 99.7% Basic Tech Adopters
townsendinjuryattorneys.com 33.5 99.7% Basic Tech Adopters
cdmeyerlawfirm.com 30.5 99.7% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
All in One SEO · Google Analytics
Engagement
40%
Ninja Forms
Conversion
0%
Retention
0%
2 enterprise-grade tools
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
65.0 B- 3 Nashua you
Hamblett & Kerrigan, P.A. 66.0 B- 10 Nashua
Germaine & Blaszka, P.A. 64.0 C+ 8 Derry
Rainboth, Coughenour & Lown, PA 65.0 B- 7 Portsmouth
Stephen Law Group 43.5 D 7 Manchester
Ransmeier & Spellman P.C. 67.5 B- 7 Concord
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Nashua, NH
193 Kinsley Street, 03060

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