27F
Sophistication Index

Pinkus & Pinkus

Pinkus & Pinkus is a law firm based in Indianapolis with over a half century of combined legal experience. They provide a wide range of legal services including personal injury, medical malpractice, c…

HQ Indianapolis, IN#50 of 101 Attorneys 1 pinkusattorneys.com Est. 1994
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Pinkus & Pinkus is a Indianapolis, Indiana-based personal injury firm running 10 technologies across 9 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. Pinkus & Pinkus is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
16.5% Percentile
#5670 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 10 tools detected
Analytics 1
Google Analytics
CMS 1
WordPress
Fonts 2
Font Awesome Google Fonts
Forms 1
Contact Form 7
JS Library 1
jQuery
Page Builder 1
WPBakery
Programming Language 1
PHP
Security 1
Google reCAPTCHA
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Malzahn Law, Ltd. 38.5 100.0% Basic Tech Adopters
Larrycrum 27.0 100.0% Basic Tech Adopters
Tylka Law Center 27.0 100.0% Basic Tech Adopters
Robertson & Associates 9.5 100.0% Awareness-Only Firms
gshlaw.net 27.0 100.0% Basic Tech Adopters
Transform Ar 33.5 100.0% Basic Tech Adopters
Faklis, Tallis & Mead PC 46.5 100.0% Basic Tech Adopters
makofkalaw.com 27.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Pinkus & Pinkus 27.0 F 1 Indianapolis you
Vaughan & Vaughan 64.5 C+ 10 Lafayette
Barsumian Armiger Injury Lawyers 38.5 F 10 Fishers
Poynter & Bucheri LLC 80.0 A- 9 Indianapolis
Avnet Law 34.5 F 9 Noblesville
Cohen & Malad Llp. 0.0 F 9 Indianapolis
Office Locations 1 offices
Headquarters
Indianapolis, IN
7002 Graham Road, 46220

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Misty
Misty Firm Data Analyst