penningtonestateplanning.com is a personal injury law firm with a B- technology grade. Key investments include Google Analytics for analytics, TVSquared for advertising & Intaker for intake software. Within the Conversion-Focused Firms segment (5,831 firms), penningtonestateplanning.com ranks #2059 and outperforms 65% of peers on technology adoption.
Technology Stack
13 tools detected
Advertising
1
Analytics
3
CMS
1
Email Infrastructure
1
Fonts
1
Forms
1
Intake Software
1
JS Library
1
Programming Language
1
UI Framework
2
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
on-par
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Gibbons & Crichton, P.C. | 58.5 | 100.0% | Conversion-Focused Firms |
| Reneejacksoninsuranceagency | 46.8 | 100.0% | Conversion-Focused Firms |
| Bearnson & Caldwell, | 29.0 | 100.0% | Basic Tech Adopters |
| bloomlegal.com | 55.5 | 100.0% | Conversion-Focused Firms |
| Chatham Gilder Howell Pittman P | 67.0 | 100.0% | Conversion-Focused Firms |
| Smith Hulsey Law | 82.5 | 99.0% | Conversion-Focused Firms |
| Lavis Law Firm | 70.0 | 99.0% | Conversion-Focused Firms |
| Madinsuranceusa | 34.5 | 99.0% | Conversion-Focused Firms |
Funnel Coverage
3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Gravity Forms · Microsoft Clarity
Conversion
40%
Intaker
Retention
0%
conversion stack (Intaker)
Technology Opportunities
used by peers
Microsoft 365
CallRail
Cloudflare Web Analytics
Facebook Pixel
Divi
Local Competitors
same state, similar size
No comparable firms found.
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