74B
Sophistication Index

Otten Law Offices

Otten Law Offices has provided vigorous personal injury representation in Minnesota for more than three decades. The firm, based in Burnsville, Minnesota, serves the south metro with a commitment to a…

HQ Burnsville, MN#1 of 2 Attorneys 6 ottenlaw.com Tel +1-952-303-0702
Personal Injury Catastrophic Accidents Trucking Accidents Drunk Driving Accidents Motor Vehicle Accidents Bike Accidents Dog Bites Slip and Fall +4
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Otten Law Offices is a Burnsville, Minnesota-based personal injury firm running 14 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm has 2 attorneys & 4 office locations, handling Personal Injury, Catastrophic Accidents, Trucking Accidents, Drunk Driving Accidents cases. Within the Conversion-Focused Firms segment (5,831 firms), Otten Law Offices ranks #1396 and outperforms 76% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
76.1% Percentile
#1396 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 2
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Katzman & Katzman, PLLC 65.0 100.0% Conversion-Focused Firms
samslarkinhuff.com 67.5 100.0% Conversion-Focused Firms
Ranspell 67.5 100.0% Conversion-Focused Firms
Sewell & Neal, PLLC 65.0 100.0% Conversion-Focused Firms
Huck Bouma 67.5 100.0% Conversion-Focused Firms
yourpropertyadvocate.com 65.0 100.0% Conversion-Focused Firms
Arnett Law Group 65.0 100.0% Conversion-Focused Firms
Adamson Law 65.0 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
All in One SEO
Engagement
40%
Microsoft Clarity
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
73.5 B 6 Burnsville you
Gabrielson Law Offices Ltd. 37.5 F 9 Sartell
Hall Law. P.A 60.5 C+ 9 St. Cloud
Maschka, Riedy, Ries & Frentz Law Firm 67.5 B- 8 Mankato
Klampe Law Firm LLC 65.0 B- 7 Rochester
Falsani, Balmer, Peterson & Quinn 14.5 F 7 Duluth
Attorney Roster 2 found
NameLocationPractice
Paul Otten Minneapolis, Minnesota personal-injury
Office Locations 4 offices
Headquarters
Saint Paul, Minnesota
Headquarters
Burnsville, MN
12400 Portland Avenue Suite 175, 55337

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