40F
Sophistication Index

Orlando & Associates, P.C.

HQ Gloucester, MA#1 of 2 Attorneys 1 orlandoassociates.com Tel 9782838100

Orlando & Associates, P.C. is a Gloucester, Massachusetts-based personal injury firm running 15 technologies across 10 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. Within the Basic Tech Adopters segment (6,792 firms), Orlando & Associates, P.C. ranks #1965 and outperforms 71% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
71.1% Percentile
#1965 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
CMS 1
Email Infrastructure 2
JS Library 1
Page Builder 2
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
on-par
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Roberts Markel Weinberg Butler Hailey PC 54.0 100.0% Basic Tech Adopters
brasurelaw.com 37.0 100.0% Basic Tech Adopters
nextgeninjurylaw.com 33.0 100.0% Basic Tech Adopters
Nishd 68.5 100.0% Basic Tech Adopters
Martin Walker PC 39.5 100.0% Basic Tech Adopters
Tetlow Law, P.C. 28.0 100.0% Basic Tech Adopters
Arellano Law Firm 38.5 100.0% Basic Tech Adopters
Nordic Star Law 28.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Contact Form 7 · WPForms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Gravity Forms
32.7% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
39.5 F 1 Gloucester you
FitzGerald Law Company 61.0 C+ 10 Boston
Warner, Federico & Ryan LLP 24.0 F 10 Boston
The Law Offices of Sean Cole 0.0 F 10 Worcester
Tyner Law Offices 0.0 F 10 Chelmsford
Ballin & Associates, LLC 90.0 A+ 9 Foxborough
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Gloucester, MA
1 Western Ave, 01930-3644

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Misty
Misty Firm Data Analyst Top Law Dog