26F
Sophistication Index

Oliver Law Firm

Oliver Law Firm is a personal injury law firm based in Detroit, MI. They specialize in handling auto accident and personal injury cases. With 24/7 availability and a commitment to personal attention, …

HQ Livonia, MI#4 of 8 Attorneys 1 oliverinjurylaw.com Tel 248.477.1900
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Oliver Law Firm is a Livonia, Michigan-based personal injury firm running 7 technologies across 6 categories. Key investments include Facebook Pixel for analytics, Amazon CloudFront for cdn & Google Workspace for email infrastructure. Within the Awareness Leaders segment (2,459 firms), Oliver Law Firm ranks #1064 and outperforms 57% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
56.8% Percentile
#1064 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 7 tools detected
Analytics 2
Facebook Pixel Google Analytics
CDN 1
Amazon CloudFront
Email Infrastructure 1
Google Workspace
JS Library 1
jQuery
Legal Marketing 1
Hibu
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Herbst Firm 15.5 100.0% Awareness Leaders
Robert J. Fleming 15.5 100.0% Awareness Leaders
Greenspun Shapiro PC 32.5 100.0% Awareness Leaders
Cappetta Law Offices 15.5 100.0% Awareness Leaders
Rossman & Rossman 40.5 100.0% Awareness Leaders
Simon & Milner 36.5 100.0% Awareness Leaders
Northcentralins 35.5 100.0% Awareness Leaders
Polarisbenefitshou 50.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Hibu
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
60.5% of Awareness Leaders
Microsoft 365
51.2% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Oliver Law Firm 26.0 F 1 Livonia you
Hamo Law Firm 0.0 F 10 Flint
Blaske & Blaske PLC 13.5 F 10 Ann Arbor
Kajy Law 84.3 A- 10 Southfield
Buchanan Firm 18.5 F 10 Ada
John D Tallman attorney at law 26.0 F 10 Grands Rapid
Office Locations 1 offices
Headquarters
Livonia, MI
18927 Farmington Road, 48152

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Misty
Misty Firm Data Analyst Top Law Dog