16F
Sophistication Index

northwestlawgroup.com

HQ Bellevue, WA#11 of 23 Attorneys 9 northwestlawgroup.com Tel 2062330633

northwestlawgroup.com operates 10 offices across WA & Washington, backed by 7 technologies spanning 6 categories. Key investments include Google Analytics for analytics, Google Workspace for email infrastructure & jQuery for js library. The firm has 2 attorneys & 10 office locations. northwestlawgroup.com is part of the Awareness Leaders segment, a group of 2,459 firms with similar technology investment patterns.

Market Segment View segment →
Awareness Leaders 2459 firms
10.7% Percentile
#2197 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 7 tools detected
Email Infrastructure 1
JS Library 1
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Herbst Firm 15.5 100.0% Awareness Leaders
Robert J. Fleming 15.5 100.0% Awareness Leaders
Greenspun Shapiro PC 32.5 100.0% Awareness Leaders
Cappetta Law Offices 15.5 100.0% Awareness Leaders
Rossman & Rossman 40.5 100.0% Awareness Leaders
Simon & Milner 36.5 100.0% Awareness Leaders
Northcentralins 35.5 100.0% Awareness Leaders
Polarisbenefitshou 50.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
80%
FindLaw/Thomson Reuters · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Facebook Pixel
59.8% of Awareness Leaders
Microsoft 365
51.2% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
15.5 F 9 Bellevue you
Glisson & Morris 47.8 D 13 Port Orchard
Colburn Law 66.0 B- 13 Issaquah
Winston & Cashatt, Lawyers 25.0 F 13 Spokane
Bernard Law Group 33.5 F 13 Seattle
Tario & Associates, P.S. 64.5 C+ 13 Bellingham
Attorney Roster 2 found
NameLocationPractice
Alice Bagirova Vancouver, Washington personal-injury

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