25F
Sophistication Index

Nichols and Pina LLLP

HQ Jacksonville, FL#49 of 144 Attorneys 1 nicholsandpina.com Tel 904-353-3300

Nichols and Pina LLLP is a Jacksonville, Florida-based personal injury firm running 9 technologies across 7 categories. Key investments include Google Analytics for analytics, accessiBe for accessibility & Amazon CloudFront for cdn. Within the Awareness Leaders segment (2,459 firms), Nichols and Pina LLLP ranks #1191 and outperforms 52% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
51.6% Percentile
#1191 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 9 tools detected
accessibility 1
CMS 1
Fonts 1
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Wfgtitle 29.0 100.0% Awareness Leaders
Law Offices Of Gilbert A. Moret 18.5 100.0% Awareness Leaders
Content Naic 34.5 99.4% Basic Tech Adopters
montanalawyers.net 23.5 97.3% Awareness Leaders
bratchermartin.com 23.5 96.9% Awareness Leaders
The Sheller Law Firm, PLLC 9.5 96.2% Awareness-Only Firms
Americainsurancestg 34.5 96.2% Basic Tech Adopters
Gary J. Canjar Attorney at Law 13.5 96.2% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Facebook Pixel
59.8% of Awareness Leaders
Microsoft 365
51.2% of Awareness Leaders
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
25.0 F 1 Jacksonville you
Kelleher Law 57.0 C 10 Naples
Kopp Law PA 20.0 F 10 St. Petersburg
Legler 37.0 F 10 Bradenton
Hale Law 88.5 A 10 Sarasota
McIntyre Thanasides 34.5 F 10 Tampa

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Misty
Misty Firm Data Analyst Top Law Dog