80A-
Sophistication Index

Motley Rice, LLC

Motley Rice LLC is one of the nation's largest plaintiffs'​ litigation firms. Motley Rice attorneys gained recognition for their pioneering work on behalf of asbestos and mesothelioma victims, the his…

HQ Mount Pleasant, SC#2 of 22 motleyrice.com Tel 8432169000 Est. 2003

Founded in 2003, Motley Rice, LLC combines 23 years of personal injury experience with a 15-tool technology stack across 10 categories. Key investments include Google Analytics for analytics, CallRail for call tracking & Drupal for cms. Within the Conversion-Focused Firms segment (5,831 firms), Motley Rice, LLC ranks #594 and outperforms 90% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
89.8% Percentile
#594 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Call Tracking 1
CMS 1
Compliance 1
Email Infrastructure 2
Email Security 1
Fonts 1
Programming Language 1
PHP
Social 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Mandell, Boisclair & Mandell Ltd. 35.5 99.2% Conversion-Focused Firms
Corrales Law Group 38.5 99.2% Conversion-Focused Firms
Michaud Law 31.5 99.2% Basic Tech Adopters
Miller Weisbrod 43.5 99.2% Basic Tech Adopters
rosenbergperry.com 49.0 99.2% Retention Innovators
Pro Legal Care LLC 28.0 99.2% Basic Tech Adopters
Case Works 31.5 99.2% Basic Tech Adopters
Kbibenefits 31.5 99.2% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
80%
Google Analytics · Google Tag Manager · LinkedIn Insight
Engagement
40%
Hotjar
Conversion
40%
CallRail
Retention
0%
4 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
80.5 A- — Mount Pleasant you
The Law Offices of Jason E. Taylor 58.5 C 80 Columbia
George Sink 85.3 A 68 North Charleston
Stewart Law Offices 82.5 A- 58 Rock Hill
The Steinberg Law Firm 54.5 C- 39 Charleston
Cain Firm 71.0 B 38 Seneca
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Mount Pleasant, SC
28 Bridgeside Blvd, 29464-4375

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