Sophistication Index
McKay Law
McKay Law is a personal injury law firm based in East Texas. We offer 24/7 free consultation with a personal injury lawyer to injured accident victims. Our team of dedicated trial attorneys and person…
McKay Law operates 35 offices across TX & Texas, backed by 14 technologies spanning 11 categories. Key investments include Google Tag Manager for analytics, Juvo Leads for chat & intake & WordPress for cms. The firm has 35 office locations. Within the Basic Tech Adopters segment (6,792 firms), McKay Law ranks #693 and outperforms 90% of peers on technology adoption.
Technology Stack
14 tools detected
Analytics
2
CMS
1
Email Infrastructure
2
Fonts
1
JS Library
1
Page Builder
1
Programming Language
1
Security
1
UI Framework
2
Video Hosting
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Moebes Law LLC | 63.5 | 100.0% | Conversion-Focused Firms |
| Complete Injury Centers | 66.5 | 100.0% | Retention Innovators |
| Howell & Thornhill | 59.5 | 100.0% | Conversion-Focused Firms |
| Willis Law, P.A. | 69.0 | 100.0% | Conversion-Focused Firms |
| dexterlaw.com | 57.0 | 100.0% | Conversion-Focused Firms |
| Office of Thomas Bayles | 69.0 | 100.0% | Conversion-Focused Firms |
| Healthpro Consultants | 39.5 | 100.0% | Basic Tech Adopters |
| Homewealthfinancial | 42.5 | 100.0% | Basic Tech Adopters |
Funnel Coverage
2/4 stages
Awareness
60%
Google Tag Manager · Simpli.fi
Engagement
60%
Juvo Leads · Vimeo
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Google Analytics
Gravity Forms
Contact Form 7
Facebook Pixel
YouTube
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| McKay Law | 50.0 | C- | 34 | Sulphur Springs | you |
| The Benton Law Firm | 69.0 | B- | 51 | Dallas | |
| Doyle Dennis LLP Trial Lawyers | 48.5 | D | 51 | Houston | |
| Burress Law | 21.0 | F | 51 | Mckinney | |
| Doyle Dennis LLP Trial Lawyers | 29.0 | F | 50 | Houston | |
| The Krist Law Firm | 66.0 | B- | 50 | Houston |
Attorney Roster
1 found
| Name | Location | Practice |
|---|---|---|
| Lindsey M. McKay | Georgetown, Texas | personal-injury |
Office Locations
35 offices
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