Sophistication Index
McCormick Law Firm
McCormick Law Firm is one of the oldest and most established law firms in North Central Pennsylvania. With over 270 years of combined legal experience, our lawyers are prepared to address a wide range…
Founded in 1862, McCormick Law Firm combines 164 years of personal injury experience with a 13-tool technology stack across 12 categories. Key investments include Google Analytics for analytics, Mailchimp for email marketing & Contact Form 7 for forms. Within the Retention Innovators segment (1,852 firms), McCormick Law Firm ranks #605 and outperforms 67% of peers on technology adoption.
Technology Stack
13 tools detected
Analytics
1
CMS
1
Email Infrastructure
1
Email Marketing
1
Email Security
1
Fonts
2
Forms
1
JS Library
1
Page Builder
1
Programming Language
1
Security
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Nadeau Harkavy LLC | 53.5 | 100.0% | Retention Innovators |
| The Sanders Firm | 57.5 | 100.0% | Retention Innovators |
| Barrick Switzer Long Balsley | 44.0 | 100.0% | Engagement Specialists |
| Marc J. Bern & Partners LLP | 37.5 | 100.0% | Retention Innovators |
| Hackworth Ferguson & Thompson | 44.0 | 100.0% | Basic Tech Adopters |
| Neu Ins | 44.0 | 100.0% | Basic Tech Adopters |
| prattandtobin.com | 47.0 | 100.0% | Retention Innovators |
| Leebankruptcy | 33.5 | 99.0% | Basic Tech Adopters |
Funnel Coverage
3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Contact Form 7
Conversion
0%
Retention
40%
Mailchimp
retention stack (Mailchimp)
Technology Opportunities
used by peers
Microsoft 365
Google Tag Manager
Facebook Pixel
SendGrid
Salesforce
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| McCormick Law Firm | 61.5 | C+ | 1 | Williamsport | you |
| Feather Law Group LLC | 17.5 | F | 10 | Harrisburg | |
| Begley, Carlin & Mandio, | 34.5 | F | 10 | Langhorne | |
| ARM Lawyers | 44.3 | D | 10 | Stroudsburg | |
| Eckell, Sparks, Levy, Auerbach, Monte, Sloane, Matthews & Auslander, P.C. | 67.5 | B- | 10 | Media | |
| Figured Law Firm | 25.0 | F | 10 | Sweet Valley |
Office Locations
1 offices
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