30F
Sophistication Index

Martin Law Firm

Martin Law Firm: Experienced injury attorneys representing working men and women nationwide in personal injury and disability claims.

HQ Fayetteville, AR#5 of 8 martinlawpartners.com Tel +1 479-442-2244
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Martin Law Firm is a Fayetteville, Arkansas-based personal injury firm running 10 technologies across 9 categories. Key investments include Google Analytics for analytics, nGage for chat & intake & WordPress for cms. Martin Law Firm is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
27.8% Percentile
#4907 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 10 tools detected
Analytics 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Fonts 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
D & Z Law Group LLP 29.5 100.0% Basic Tech Adopters
The Rabaa Law Firm, PLLC 17.5 100.0% Engagement Specialists
Elissa I. Henry Law Firm, PLLC 41.5 100.0% Conversion-Focused Firms
Fieldsinsuranceagency 9.5 100.0% Awareness-Only Firms
falllaw.com 29.5 100.0% Conversion-Focused Firms
Riemann Injury Litigation LLC 24.0 100.0% Engagement Specialists
Divinehealthsolutionsllc 37.5 100.0% Awareness-Only Firms
northwestwomensinjurylaw.com 24.0 100.0% Minimalist Tech Users
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
29.5 F — Fayetteville you
Rainwater, Holt & Sexton, P.A. 79.5 B+ 16 Little Rock
Brad Hendricks Law 24.0 F 10 Little Rock
Reddick Law, PLLC 45.0 D 8 Little Rock
Catterlin & Arnold Law Firm 64.0 C+ 6 Lowell
Elliott & Smith Law Firm 35.5 F 6 Fayetteville
Office Locations 1 offices
Headquarters
Fayetteville, AR
2059 Green Acres Road, 72703

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