52C-
Sophistication Index

Martay Law Office

HQ Chicago, IL#97 of 383 Attorneys 1 martaylaw.com Tel 3123729022

Martay Law Office is a Chicago, Illinois-based personal injury firm running 20 technologies across 14 categories. Key investments include Ahrefs for analytics, Contact Form 7 for forms & Amazon CloudFront for cdn. Ranked #553 among 6,792 firms in the Basic Tech Adopters segment, Martay Law Office outperforms 92% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
91.9% Percentile
#553 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 20 tools detected
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Scheduling 1
Security 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Gordon & Partners 84.3 99.3% Retention Innovators
Cohen, Feeley, Altemose & Rambo 71.3 99.2% Basic Tech Adopters
Leavitt, Yamane and Soldner 58.0 99.1% Basic Tech Adopters
STEINLAW, PA 70.3 99.1% Basic Tech Adopters
danglawgroup.com 55.0 99.0% Basic Tech Adopters
Perna & Abracht, LLC 72.5 98.9% Conversion-Focused Firms
Harris Law Firm 73.3 98.9% Conversion-Focused Firms
Personal Injury & Mass Tort Lawyers: Bernheim Kelley Battista, 82.3 98.9% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
Ahrefs · Facebook Pixel · Google Analytics
Engagement
60%
Calendly · Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
52.5 C- 1 Chicago you
Donald W Fohrman & Associates 28.0 F 10 Elmhurst
The Bryant Law Group 0.0 F 10 Chicago
Lawler Brown Law Firm 59.5 C 10 Marion
Attorneys of Chicago Personal Injury Lawyers 61.0 C+ 10 Chicago
Corboy & Demetrio 66.5 B- 10 Chicago
Office Locations 1 offices
Headquarters
Chicago, IL
134 N La Salle St, 60602

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Misty
Misty Firm Data Analyst Top Law Dog