60C
Sophistication Index

Larson

Larson is an elite litigation firm committed to achieving success in any courtroom. A fierce advocate for our clients and a formidable adversary for opposing counsel, we focus exclusively on winning h…

HQ Los Angeles, CA#56 of 389 Attorneys 1 larsonllp.com Tel 2132775950 Est. 2016

Larson is a Los Angeles, California-based personal injury firm running 12 technologies across 10 categories. Key investments include Google Analytics for analytics, Constant Contact for email marketing & Gravity Forms for forms. Within the Retention Innovators segment (1,852 firms), Larson ranks #684 and outperforms 63% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
63.0% Percentile
#684 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 12 tools detected
CMS 1
Email Infrastructure 1
Email Marketing 2
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Scopelitis 58.5 100.0% Retention Innovators
Berger Montague 49.0 100.0% Basic Tech Adopters
Leader Law 48.0 100.0% Retention Innovators
Tharrington Smith, LLP 49.0 100.0% Basic Tech Adopters
Vann Attorneys, PLLC 54.5 100.0% Retention Innovators
gglawusa.com 53.5 100.0% Retention Innovators
humblelaw.com 48.0 100.0% Retention Innovators
Hissey Mulderig & Friend 38.5 100.0% Retention Innovators
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
0%
Retention
60%
Constant Contact · Mailchimp
retention stack (Constant Contact, Mailchimp)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Elementor
15.8% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
59.5 C 1 Los Angeles you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Los Angeles, CA
555 S Flower St 30th Floor, 90071-2416

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Misty
Misty Firm Data Analyst Top Law Dog