64C+
Sophistication Index

Joe Batson Law Firm

The Joseph Batson Law Firm helps clients in the Amarillo, Texas area with criminal defense, DUI, drug crimes and federal crimes. We have over 30 years of experience and are serious about results. Crim…

HQ Amarillo, TX#3 of 12 Attorneys 3 joebatsonlawfirm.com Tel +1-806-955-7523
Criminal Defense DWI Assault Theft Drug Crimes

Joe Batson Law Firm is a Amarillo, Texas-based personal injury firm running 12 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm handles Criminal Defense, DWI, Assault, Theft cases. Within the Conversion-Focused Firms segment (5,831 firms), Joe Batson Law Firm ranks #2729 and outperforms 53% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
53.2% Percentile
#2729 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 12 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
barrettlawgroup.com 64.0 100.0% Conversion-Focused Firms
attorneychrismiller.com 64.0 100.0% Conversion-Focused Firms
traffictickets.com 48.3 100.0% Conversion-Focused Firms
Hamassian Law APC 64.0 100.0% Conversion-Focused Firms
burckhardlaw.com 64.0 100.0% Conversion-Focused Firms
onealbrownlaw.com 64.0 100.0% Conversion-Focused Firms
O'Neal Law Offices 64.0 100.0% Conversion-Focused Firms
sbmesq.com 64.0 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
All in One SEO
Engagement
0%
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
64.0 C+ 3 Amarillo you
Packard Law Firm 26.0 F 10 San Antonio
The Erwin Law Firm, LLP 9.5 F 10 San Marcos
The Matthews Firm 9.5 F 10 Houston
Nemeroff Law Firm 33.5 F 10 Houston
Dobbs & Porter 64.0 C+ 10 Tyler
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Amarillo, TX
600 S Tyler St Suite 2100, 79101

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Misty
Misty Firm Data Analyst