64C+
Sophistication Index

Barrett Law Group, P.A.

HQ Lexington, MS#1 of 1 Attorneys 5 barrettlawgroup.com Tel +1-662-407-6500
Personal Injury Insurance Litigation Product Liability Wills Estates and Title Work Environmental & Toxic Torts Consumer Fraud
Claim Profile →

Barrett Law Group, P.A. is a Lexington, Mississippi-based personal injury firm running 12 technologies across 10 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm handles Personal Injury, Insurance Litigation, Product Liability, Wills cases. Within the Conversion-Focused Firms segment (5,831 firms), Barrett Law Group, P.A. ranks #2729 and outperforms 53% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
53.2% Percentile
#2729 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 12 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
attorneychrismiller.com 64.0 100.0% Conversion-Focused Firms
traffictickets.com 48.3 100.0% Conversion-Focused Firms
Hamassian Law APC 64.0 100.0% Conversion-Focused Firms
Todd Miller Law, LLC 64.0 100.0% Conversion-Focused Firms
burckhardlaw.com 64.0 100.0% Conversion-Focused Firms
onealbrownlaw.com 64.0 100.0% Conversion-Focused Firms
O'Neal Law Offices 64.0 100.0% Conversion-Focused Firms
sbmesq.com 64.0 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
All in One SEO
Engagement
0%
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
64.0 C+ 5 Lexington you
Merkel & Cocke, P.A. 69.0 B- 6 Clarksdale
The Bowling Law Firm, A Professional Law Corporation 75.0 B+ 6 Gulfport
Lake Tindall, LLP 29.5 F 5 Greenville
Witherspoon & Compton, LLC 77.0 B+ 4 Meridian
CHHABRA & GIBBS, PA 49.0 D 3 Jackson
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Lexington, MS
404 Court Square P.O. Box 927, 39095

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim barrettlawgroup.com →