29F
Sophistication Index

Law Office of Howard I. Gordon, LLC

HQ Clifton, NJ#3 of 7 jaloudilaw.com Tel 9739284000

Law Office of Howard I. Gordon, LLC is a Clifton, New Jersey-based personal injury firm running 11 technologies across 9 categories. Key investments include Ahrefs for analytics, WordPress for cms & Google Workspace for email infrastructure. Law Office of Howard I. Gordon, LLC is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
23.3% Percentile
#5210 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
Fonts 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Centro Legal De Accidentes 28.0 100.0% Basic Tech Adopters
Gardner Smith & Vaughan, PLLC 28.0 100.0% Basic Tech Adopters
Mmains 35.5 100.0% Basic Tech Adopters
M Minsurance 26.0 100.0% Awareness Leaders
Arizonagroup 50.0 100.0% Basic Tech Adopters
Berenson Injury Law 42.0 100.0% Basic Tech Adopters
Liss, Seder & Andrews, P.C. 35.5 100.0% Basic Tech Adopters
aprodulaw.com 28.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
Ahrefs · Google Analytics · Google Tag Manager
Engagement
40%
Vimeo
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
29.0 F — Clifton you
Levinson Axelrod P.A. 54.5 C- 116 Edison
Blume Forte Fried Zerres & Molinari, P.C. 37.5 F 102 Chatham
Kotlar, Hernandez & Cohen, LLC 30.5 F 85 Mount Laurel
Mazie, Slater, Katz & Freeman, LLC 81.5 A- 76 Roseland
Brandon J. Broderick, LLC 92.8 A+ 72 River Edge
Office Locations 1 offices
Headquarters
Clifton, NJ
1555 Main Ave, 07011-2109

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