38F
Sophistication Index

Irwin Mitchell

Irwin Mitchell is a full-service law firm providing a diverse range of legal services to businesses and individuals. With over 2200 staff and 200 Partners, we offer expert legal and financial advice t…

HQ Sheffield, England#1 of 1 Attorneys 1 irwinmitchell.com Tel +44 808 303 8148 Est. 1912

Irwin Mitchell is a Sheffield, England-based personal injury firm running 12 technologies across 10 categories. Key investments include Google Tag Manager for analytics, Apple Business Chat for chat & intake & OneTrust for compliance. Ranked #67 among 7,198 firms in the Awareness-Only Firms segment, Irwin Mitchell outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness-Only Firms 7198 firms
99.1% Percentile
#67 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 12 tools detected
Analytics 1
Chat & Intake 1
Compliance 1
design 1
documents 1
Email Infrastructure 2
JS Framework 2
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Mike Brandner Injury Attorneys 9.5 98.7% Awareness-Only Firms
GOC Legal, P.C. 9.5 98.2% Awareness-Only Firms
Addison Law Firm 23.0 98.2% Awareness-Only Firms
Sgro and Roger 23.0 98.1% Awareness-Only Firms
Law Office of Nathan Cobb LLC 10.5 98.0% Awareness-Only Firms
HireJared 10.5 98.0% Awareness-Only Firms
Emaslaw 14.5 98.0% Awareness-Only Firms
Philip Michels, A Professional Law Corporation 13.5 98.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Tag Manager
Engagement
40%
Apple Business Chat
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.5 F 1 Sheffield you
Hudgell Solicitors 68.0 B- 1 Hull
JMW Solicitors 14.5 F 1 Manchester
Stewarts Law 54.0 C- 1 London
Office Locations 1 offices
Headquarters
Sheffield, England
2 Millsands, S3 8DT

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Misty
Misty Firm Data Analyst Top Law Dog