38F
Sophistication Index

MH Sub I, LLC

Internet Brands is an online media and technology company that serves businesses and consumers in four major categories: Automotive, Health, Legal, and Home/Travel. The company's fully integrated appr…

HQ El Segundo, CA#6 of 16 Attorneys 1 internetbrands.com Tel +1 800-692-2200 Est. 1998
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MH Sub I, LLC is a El Segundo, California-based personal injury firm running 10 technologies across 10 categories. Key investments include Salesforce for crm, Litify for case management & Sentry for analytics. MH Sub I, LLC is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.

Market Segment View segment →
Retention Innovators 1852 firms
33.3% Percentile
#1233 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 10 tools detected
Analytics 1
Sentry
Case Management 1
Litify
Chat & Intake 1
Help Scout
CMS 1
Wix
Compliance 1
OneTrust
CRM 1
Salesforce
Email Infrastructure 1
Google Workspace
JS Framework 1
React
Structured Data 1
Schema.org (LocalBusiness)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
ahead
SEO
ahead
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Smith Freed Eberhard 55.0 96.5% Retention Innovators
Jason Stone Injury Lawyers 89.0 96.5% Retention Innovators
Demandbenefits 47.0 95.6% Conversion-Focused Firms
Kashoulaw 57.5 95.6% Retention Innovators
Melman Law Group, LLC 28.0 94.9% Retention Innovators
Markarian Law Group 89.0 94.3% Retention Innovators
Keches Law Group 90.0 94.3% Retention Innovators
Reich & Binstock 58.5 94.3% Retention Innovators
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
40%
Salesforce
retention stack (Salesforce)
Technology Opportunities used by peers
Google Analytics
66.8% of Retention Innovators
Microsoft 365
64.4% of Retention Innovators
WordPress
63.4% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
MH Sub I, LLC 38.5 F 1 El Segundo you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
El Segundo, CA
909 N Pacific Coast Hwy Fl 11, El Segundo, California, 90245, United States, 90245

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Misty
Misty Firm Data Analyst