44D
Sophistication Index

HubSpot

HubSpot offers a comprehensive cloud-based marketing and sales platform with integrated applications for attracting, converting, and delighting customers through inbound marketing strategies.

HQ Cambridge, MA#3 of 8 Attorneys 1 hubspot.com Tel +1 888-482-7768 Est. 2006
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HubSpot is a Cambridge, Massachusetts-based personal injury firm running 8 technologies across 7 categories. Key investments include Google Analytics for analytics, HubSpot Chat for chat & intake & HubSpot Marketing Hub for email marketing. HubSpot is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.

Market Segment View segment →
Retention Innovators 1852 firms
40.0% Percentile
#1108 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 8 tools detected
Analytics 2
Google Analytics Google Tag Manager
Chat & Intake 1
HubSpot Chat
CMS 1
HubSpot CMS Hub
Email Infrastructure 1
Google Workspace
Email Marketing 1
HubSpot Marketing Hub
Payments 1
Stripe
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
injurylawstars.com 33.5 100.0% Conversion-Focused Firms
The Haddad Law Firm 13.5 100.0% Awareness-Only Firms
Miles Mediation & Arbitration Services, LLC 24.0 100.0% Basic Tech Adopters
pmcklaw.com 13.5 100.0% Awareness-Only Firms
Hall Law Group 13.5 100.0% Awareness-Only Firms
burnsidelaw.com 13.5 100.0% Awareness-Only Firms
Funderburg Sessums & Peterson, PLLC 24.0 100.0% Awareness-Only Firms
Maranatha Law 34.5 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
HubSpot Chat
Conversion
0%
Retention
40%
HubSpot Marketing Hub
retention stack (HubSpot Marketing Hub)
Technology Opportunities used by peers
Microsoft 365
64.4% of Retention Innovators
WordPress
63.4% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
HubSpot 44.0 D 1 Cambridge you
FitzGerald Law Company 61.0 C+ 10 Boston
Warner, Federico & Ryan LLP 24.0 F 10 Boston
The Law Offices of Sean Cole 0.0 F 10 Worcester
Tyner Law Offices 0.0 F 10 Chelmsford
Ballin & Associates, LLC 90.0 A+ 9 Foxborough
Office Locations 1 offices
Headquarters
Cambridge, MA
25 First Street, 02141

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Misty
Misty Firm Data Analyst