14F
Sophistication Index

Keith R. Herbert, P.A.

HQ McKinney, TX#1 of 1 herbertlawgroup.com Tel 214-600-6800

Keith R. Herbert, P.A. is a McKinney, Texas-based personal injury firm running 10 technologies across 8 categories. Key investments include Help Scout for chat & intake, Contact Form 7 for forms & WordPress for cms. Keith R. Herbert, P.A. is part of the Engagement Specialists segment, a group of 2,353 firms with similar technology investment patterns.

Market Segment View segment →
Engagement Specialists 2353 firms
33.1% Percentile
#1576 Rank in segment
19.7 Segment avg SI

Firms that focus on client engagement without significant awareness or conversion efforts.

Technology Stack 10 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
on-par
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Barudin Law Firm, P.C. 24.0 100.0% Conversion-Focused Firms
Downs Rachlin Martin Labor 24.0 100.0% Engagement Specialists
Ventura Law 44.0 100.0% Conversion-Focused Firms
Shandrogroup 9.5 100.0% Engagement Specialists
Lizardo Law Firm 32.0 100.0% Conversion-Focused Firms
heiminjurylaw.com 20.0 100.0% Engagement Specialists
Kramer, Dunleavy & Ratchik 20.0 100.0% Engagement Specialists
Herbert Law Group 20.0 100.0% Minimalist Tech Users
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
29.2% of Engagement Specialists
Elementor
21.0% of Engagement Specialists
Slider Revolution
18.5% of Engagement Specialists
Gravity Forms
18.3% of Engagement Specialists
YouTube
16.0% of Engagement Specialists
Local Competitors same state, similar size
FirmScoreGradeAttysCity
13.5 F — McKinney you
McCormick Law Firm 28.0 F 1283 Euless
Arnold & Itkin, LLP 41.5 D 597 Houston
Bailey & Galyen, Attorneys at Law 81.5 A- 590 Dallas
McCathern Law Firm 80.8 A- 282 Dallas
Thompson Law 79.8 B+ 270 Dallas

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