58C
Sophistication Index

Greenbaum, Rowe, Smith & Davis LLP

HQ Roseland, NJ#6 of 13 greenbaumlaw.com

Greenbaum, Rowe, Smith & Davis LLP is a Roseland, New Jersey-based personal injury firm running 5 technologies across 4 categories. Key investments include Crazy Egg for analytics, Constant Contact for email marketing & Microsoft 365 for email infrastructure. Within the Retention Innovators segment (1,852 firms), Greenbaum, Rowe, Smith & Davis LLP ranks #747 and outperforms 60% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
59.6% Percentile
#747 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 5 tools detected
Email Infrastructure 1
Email Marketing 1
Email Security 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
City of Simi Valley 35.5 100.0% Retention Innovators
Insuranceexpress 30.5 100.0% Retention Innovators
Governor of California 25.0 100.0% Awareness Leaders
Tcpinsurance 25.0 100.0% Awareness Leaders
Krogh & Decker, 34.5 100.0% Engagement Specialists
Fmne 24.0 100.0% Retention Innovators
Nodakins 39.5 100.0% Retention Innovators
Naman 25.0 100.0% Awareness Leaders
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Crazy Egg
Conversion
0%
Retention
40%
Constant Contact
retention stack (Constant Contact)
Technology Opportunities used by peers
WordPress
63.4% of Retention Innovators
Google Workspace
58.3% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
57.5 C — Roseland you
Levinson Axelrod P.A. 54.5 C- 116 Edison
Blume Forte Fried Zerres & Molinari, P.C. 37.5 F 102 Chatham
Kotlar, Hernandez & Cohen, LLC 30.5 F 85 Mount Laurel
Mazie, Slater, Katz & Freeman, LLC 81.5 A- 76 Roseland
Brandon J. Broderick, LLC 92.8 A+ 72 River Edge
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Roseland, NJ
75 Livingston Avenue, Suite 301

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