77B+
Sophistication Index

Glaspie and Rickman

HQ Sevierville, TN#1 of 4 Attorneys 1 gandrlawfirm.com Tel +1-865-606-6771
Personal Injury

Glaspie and Rickman is a Sevierville, Tennessee-based personal injury firm running 14 technologies across 11 categories. Key investments include Adobe Launch for analytics, nGage for chat & intake & All in One SEO for seo. The firm handles Personal Injury cases. Within the Conversion-Focused Firms segment (5,831 firms), Glaspie and Rickman ranks #887 and outperforms 85% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
84.8% Percentile
#887 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
Headline Montserrat
Body Open Sans
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
ahead
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
roanokevirginialaw.com 77.0 100.0% Conversion-Focused Firms
J. Franklin Burns, PC 77.0 100.0% Conversion-Focused Firms
bbc-law.net 77.0 100.0% Conversion-Focused Firms
Harriss and Hartman 68.5 100.0% Conversion-Focused Firms
thekylawyer.com 77.0 100.0% Conversion-Focused Firms
The Ducos Law Firm, LLC 68.5 100.0% Conversion-Focused Firms
Marc L. Silverman 77.0 100.0% Conversion-Focused Firms
The Cornejo Firm 65.0 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
All in One SEO
Engagement
60%
Microsoft Clarity · nGage
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
77.0 B+ 1 Sevierville you
Banks & Jones 70.0 B 10 Knoxville
The Kennedy Law Firm, PLLC 66.0 B- 9 Clarksville
Lowery & Lowery, Pllc 64.0 C+ 9 Lebanon
Epstein Law Firm 64.0 C+ 9 Chattanooga
Law Office of Perry A. Craft, PLLC 20.0 F 8 Nashville
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Sevierville, TN
500 Park Road, 37862

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Misty
Misty Firm Data Analyst Top Law Dog