Sophistication Index
Finch McCranie
Finch McCranie, LLP is one of the most experienced trial practice law firms in Atlanta and the Southeast, with a history of more than 40 years. The firm has earned the highest rating (“AV”) from Marti…
Finch McCranie operates 11 offices across GA & Georgia, backed by 6 technologies spanning 6 categories. Key investments include Google Tag Manager for analytics, Microsoft 365 for email infrastructure & jQuery for js library. The firm has 6 attorneys & 11 office locations. Within the Awareness-Only Firms segment (7,198 firms), Finch McCranie ranks #985 and outperforms 86% of peers on technology adoption.
Technology Stack
6 tools detected
Analytics
1
Email Infrastructure
1
JS Library
1
Legal Marketing
1
Security
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Gray & White | 21.0 | 100.0% | Awareness Leaders |
| Davielawfirm | 35.5 | 100.0% | Awareness Leaders |
| Westgateagency | 25.0 | 100.0% | Awareness Leaders |
| Neifert, Byrne & Ozga, P.C. | 21.0 | 100.0% | Awareness Leaders |
| Universalinsurancebroker | 14.5 | 100.0% | Awareness-Only Firms |
| C1Wealthmanagement | 21.0 | 100.0% | Awareness Leaders |
| jonathankatzlaw.com | 14.5 | 100.0% | Awareness-Only Firms |
| kyfirm.com | 14.5 | 100.0% | Awareness-Only Firms |
Funnel Coverage
1/4 stages
Awareness
60%
FindLaw/Thomson Reuters · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Google Analytics
WordPress
Google Workspace
Elementor
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| Finch McCranie | 14.5 | F | 43 | Atlanta | you |
| McArthur Law Firm | 52.5 | C- | 64 | Macon | |
| Parks, Chesin & Walbert, P.C. | 25.0 | F | 54 | Atlanta | |
| John Foy & Associates | 79.5 | B+ | 52 | Atlanta | |
| Blasingame | 70.0 | B | 47 | Athens | |
| Cook Law Group, LLC | 42.0 | D | 43 | Gainesville |
Attorney Roster
6 found
| Name | Location | Practice |
|---|---|---|
| Carl Lietz | Johns Creek, Georgia | personal-injury |
| Harrison W. Kohler | Albany, Georgia | personal-injury |
| Nicole Archambault | Albany, Georgia | personal-injury |
| Oto Ekpo | Sandy Springs, Georgia | personal-injury |
| Richard W. Hendrix | Johns Creek, Georgia | personal-injury |
Office Locations
11 offices
Is this your firm?
Claim your profile to update your information and access premium competitive intelligence.
Claim finchmccranie.com →