32F
Sophistication Index

Duncan Law

Duncan Law is a family-run law firm that specializes in bankruptcy and workers' compensation. They offer free consultations and have offices in Charlotte, Greensboro, High Point, Salisbury, and Winsto…

HQ Greensboro, NC#13 of 27 Attorneys 11 duncanlawonline.com Est. 1996

Duncan Law operates 12 offices across NC & North Carolina, backed by 15 technologies spanning 11 categories. Key investments include Cloudflare Web Analytics for analytics, Google Reviews Widget for reviews & Contact Form 7 for forms. The firm has 12 office locations. Duncan Law is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
38.6% Percentile
#4173 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Maps 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ratecrushers 15.5 100.0% Awareness Leaders
Peter Ventura Attorney at Law 38.5 100.0% Basic Tech Adopters
Delfino Green & Green 28.0 100.0% Basic Tech Adopters
Barrett Legal PLLC 15.5 100.0% Awareness Leaders
Lacayo Law Firm, P.A. 14.5 100.0% Awareness-Only Firms
April Injury Law 14.5 100.0% Awareness-Only Firms
vsattorney.com 21.5 100.0% Awareness-Only Firms
Lepplerinjurylaw 28.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
32.0 F 11 Greensboro you
Mason, Mason, & Smith Attorneys at Law 65.0 B- 15 Wilmington
Maurer Law 65.0 B- 15 Cornelius
Horton & Mendez, Attorneys at Law, PLLC 80.0 A- 15 Wilmington
Hunter & Everage 73.0 B 15 Charlotte
Woody White Law 77.0 B+ 15 Wilmington
Attorney Roster 1 found
NameLocationPractice
Melissa Duncan Wilmington, North Carolina personal-injury

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