What technology does Dennis & King use?

Dennis & King uses 14 technologies across 12 categories. Key tools include Google Analytics, CallRail, WordPress, Google Workspace & Microsoft 365.

How does Dennis & King rank among PI law firms?

Dennis & King ranks #1345 out of 5,831 firms in the Conversion-Focused Firms segment with a 74.0 Sophistication Index (B grade), outperforming 77% of personal injury firms nationally.

How many attorneys does Dennis & King have?

Dennis & King has an office in Chattanooga, Tennessee.

What is Dennis & King's digital marketing strategy?

Dennis & King covers 3 of 4 marketing funnel stages: Awareness, Engagement & Conversion. This comprehensive approach earns a B technology grade.

What firms are similar to Dennis & King?

Firms comparable to Dennis & King in Tennessee include Banks & Jones, The Kennedy Law Firm, PLLC, Epstein Law Firm & Lowery & Lowery, Pllc. These firms share similar size and market position.

Dennis & King Uses Google Analytics & Intaker

Dennis & King is a Chattanooga, Tennessee-based personal injury firm running 14 technologies across 12 categories. Key investments include Google Analytics for analytics, Intaker for intake software & Google Reviews Widget for reviews. Within the Conversion-Focused Firms segment (5,831 firms), Dennis & King ranks #1345 and outperforms 77% of peers on technology adoption.

Technology Stack 14 tools detected

Analytics 1

Google Analytics

Call Tracking 1

CallRail

CMS 1

WordPress

Email Infrastructure 2

Google Workspace Microsoft 365

Forms 1

Gravity Forms

Intake Software 1

Intaker

JS Library 1

jQuery

Maps 1

Google Maps

Programming Language 1

PHP

Reviews 1

Google Reviews Widget

UI Framework 2

Bootstrap Tailwind CSS

Video Hosting 1

YouTube

Tech Investment Profile vs. peer average

Gap Analysis vs. segment centroid

Analytics

behind

Advertising

behind

Intake

ahead

CRM / Case

behind

SEO

behind

ahead

Content

ahead

Platform

behind

Your firm Segment avg

Firms with Similar Tech

Firm	Score	Similarity	Segment
Cantor Law	71.0	99.0%	Conversion-Focused Firms
Lassiter Law	0.0	98.5%	Minimalist Tech Users
Sedaghat Law Group	69.0	98.3%	Conversion-Focused Firms
cochranfirmmidsouth.com	70.5	98.2%	Basic Tech Adopters
Epperson Law Group, PLLC	40.0	98.1%	Conversion-Focused Firms
Heil Law Firm	55.5	98.1%	Conversion-Focused Firms
Clark & Howell	48.0	98.1%	Conversion-Focused Firms
D & Z Law Group LLP	29.5	98.0%	Basic Tech Adopters

Funnel Coverage 3/4 stages

Awareness

40%

Google Analytics

Engagement

60%

Gravity Forms · YouTube

Conversion

60%

CallRail · Intaker

Retention

conversion stack (CallRail, Intaker)

Technology Opportunities used by peers

Google Tag Manager

51.9% of Conversion-Focused Firms

Cloudflare Web Analytics

33.7% of Conversion-Focused Firms

Facebook Pixel

30.5% of Conversion-Focused Firms

Divi

29.3% of Conversion-Focused Firms

Google reCAPTCHA

28.9% of Conversion-Focused Firms

Local Competitors same state, similar size

Firm	Score	Grade	Attys	City
Dennis & King	74.0	B	1	Chattanooga	you
Banks & Jones	70.0	B	10	Knoxville
The Kennedy Law Firm, PLLC	66.0	B-	9	Clarksville
Epstein Law Firm	64.0	C+	9	Chattanooga
Lowery & Lowery, Pllc	64.0	C+	9	Lebanon
Law Office of Perry A. Craft, PLLC	20.0	F	8	Nashville

Office Locations 1 offices

Headquarters
Chattanooga, TN

Dennis & King

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