34F
Sophistication Index

Criaco & Associates

HQ Houston, TX#262 of 906 Attorneys 1 criacolaw.com Tel 7136636600

Criaco & Associates is a Houston, Texas-based personal injury firm running 11 technologies across 10 categories. Key investments include Google Analytics for analytics, CallRail for call tracking & WordPress for cms. Criaco & Associates is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
9.1% Percentile
#5301 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
JS Library 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
swslawfirm.com 34.5 99.3% Conversion-Focused Firms
Thedensonfirm 34.5 99.0% Conversion-Focused Firms
Barrow Law PLLC 34.5 99.0% Conversion-Focused Firms
Pribila 33.5 98.9% Conversion-Focused Firms
Bert Fulk, Attorney At Law LLC 34.5 98.9% Conversion-Focused Firms
Freeburg & Granieri 38.5 98.8% Conversion-Focused Firms
The Zagoria Law Firm, LLC 34.5 98.7% Conversion-Focused Firms
Andreozzi & Foote 34.5 98.6% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
34.5 F 1 Houston you
Nemeroff Law Firm 33.5 F 10 Houston
Packard Law Firm 26.0 F 10 San Antonio
The Matthews Firm 9.5 F 10 Houston
Reaud Morgan & Quinn 73.5 B 10 Beaumont
The Erwin Law Firm, LLP 9.5 F 10 San Marcos
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Houston, TX
363 N Sam Houston Pkwy E #800, 77060

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Misty
Misty Firm Data Analyst Top Law Dog